Category: Design
March 27 2009
Design

Antler Lighting!

While I am preparing myself for graduation in a few short months, I am also looking at where and what I want my new life to be. So, in whatever city I end up and no matter how small the apartment may be, I want antlers.

That’s right, an antler chandelier! Now, while this one costs $2,875, I still love the idea.

I’ve always hated florescent lighting, and this is a fun way to replace a boring, overly bright overhead fixture with something that could compliment  the mixed-matched furnishings of a first time home-owner and make it homey and fun.

The best thing about this Jason Miller design, is that it comes in different colors, such as Rain Tree Green, Delphinium or Harvest. The worst thing about these colorful antlers is the price. Chances are I won’t be a proud owner of any sort of antler chandelier anytime soon, but hopefully I’ll find a more cost effective creative answer to cheap apartment lighting.

Velocity Art and Design via Design-Milk
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March 20 2009
Design / PR / Things / Thoughts

Twitter’s tweet-scape, twop, twil, twhat?

I use twitter, I like twitter, and like many early adopters of twitter, I’m getting wary of the  “new twitter landscape”. I know it makes me sound snobby, but at the same time, I am. My issues with twitter aren’t about the people who tweet about every moment in their lives, because those people have always been there and will always be there. It’s the new comers who just want to make noise to show that they’re there.

Nowadays, I feel like that being on twitter is like automatically earning a boyscout badge, but instead of knowing how to make a fire, you just have to have an email address. Now, not everyone who is new falls into this category, but there are a bunch that do. With that said, I’ll probably twitter about this post.

On the bright side, I look forward to using Twitter and it’s “addicts” to market in incredibly innovative ways!

2 Comments
March 13 2009
Design / Thoughts

Clutter is a Killer

When speaking about clutter, I am not talking about my dorm room (cause God knows that’s clutter-filled), but rather online advertising.

So examples of online advertising…hmm… Take a look at this site. Okay, imagine the best web page you’ve ever seen. The site is easily digestible; things are clean and easy to find. So, now imagine a bad site. It’s clutter. Clutter is the killer.

Apparently, brands have been upping their online ad sizes and big ad opportunities. I can’t say I am entirely surprised. Do you remember when Myspace home page wraps were a big deal? (No? Well, that’s when Myspace was popular). Anyways, publishers are breaking the “rule” “suggestion” of small is the new big.

Members of the Online Publishers Association have decided that bigger is better in their quest for brand-advertising dollars… “We are giving the agency community a lot more real estate on our pages,” said Martin Nisenholtz, senior VP-digital operations at The New York Times. “Design clutter has affected the web, particularly in the advertising space, and it needs to be cleaned up.”

The thing about making ads big, is they cost more. Sure, if I was an advertiser, it’s a no-brainer that, depending on the objective, a big ad would be more effective. Not only do big ads separate an advertisement from a simple banners, boring placements, and/or clutter causing ads, they demand attention, sometime even away from the content on the page.

So the catch? There are fewer placements. And big ads need bigger bucks. In 2009, online display advertising has grown to 8.27% billion dollars. Basically, keep it clean and get the goods.

Source:  AdAge
Image Source: MisteryMoor’s Flickr

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February 6 2009
Design / Thoughts

Calling a Box, Home

In a few short months from now, I’ll be graduating from school and getting my first apartment. Yes, I’ll clearly be making enemies with the neighbors while I blast music from my iPod dock as I move in. But what exactly will I be moving in?

Clearly, clothes and the essentials, but what else? What will make this box-sized apartment a home? I’m more than just a music junkie. I’m also a girl. And I like pretty, cool, interesting things.  So here is the first in a series of many of things I wish I could have in my apartment, where ever and whenever that might be.

First:

A magnetic and round chalk board. Something so mundane but still interesting. A place to put my keys, and a place to leave notes for my roommate. Things like “I’m not coming home tonight, don’t be too worried”. source.

Life in this imaginary,  dream apartment is gonna be great!

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Opinions expressed on this blog are purely and personally those of myself, Sara Knee.
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